Mario Ochoa and Tanya Sammis

Mario Ochoa and Tanya Sammis are the co-owners of Sammis & Ochoa, a San Antonio-based public relations agency. Here, along with the rest of the Sammis & Ochoa team, Mario and Tanya will share their bright ideas on the world of PR, business and marketing.

http://www.sammisochoa.com

  • Social Media is Convicted Guilty as Charged for Courtroom Invasion

    This week, Jodi Arias was determined guilty for the first-degree murder of her ex-boyfriend, Travis Alexander. If you want a deeper description of events, refer to this site here, but a quick low-down is this: Arias got quite mad …



  • Facebook’s New Partnerships: Cause and Effect

    Facebook recently announced partnerships with four new companies that collect behavioral data to promote more targeted advertising. Many are groaning over this information, because no one wants to see an ad for the anti-stink foot powder they were trying to …



  • Social Media Shows PR Some Love

    Over the years, public relations professionals have had to work under a reputation that implies less significance. Statistics obtained in 2012 showed that US companies spent $150 billion annually on advertising and only $5 billion on PR. Advertising professionals also …



  • Social Media Stardom

    Web 2.0 users were at full attention with this 2013 SXSW panel: How to Create Video Hits With Social Media.

    “The rapper [eXquire], a panelist at Wednesday’s “Importance of Online Video and Social Media” discussion, transformed himself from a …



  • Teens Claim to be ‘Facebored’

    It’s official, recent studies show that teens have grown tired of Facebook. Many articles covering this topic reasoned that Facebook was losing young users because public forums are being exchanged for more private ones. Social media experts believe that teenagers …



  • Pope Benedict XVI Resigns From Office…and Twitter

    Citing old age as the primary reason, Pope Benedict XVI shocked the world when he announced his resignation just a few weeks ago. Benedict is the first Pope to voluntarily leave office since 1415 and he is also the first Pope …



  • Facebook Faces the Afterlife

    When writing one’s will, the average person might hit the following topics: estate, furniture, your grumpy cat that no one wants, car, money, etc. However, there may be new tracks to cover in regards to whom your social media accounts …



  • Define Your Valentine…Online

    “Are you guys Facebook official?” seems to be the appropriate question for newly hatched couples these days. What’s not to be expected though? Of course with social media’s intimate ties in other facets of our personal lives one could only …



  • Football, Commercial Controversy & PR

    It’s just a matter of days until Super Bowl Sunday, an informal American holiday marked by an excessive intake of fried food, over consumption of adult beverages, and deeply felt passion (aka borderline aggression) from male and female fanatics. Oh, …



  • Forbes Names San Antonio #9 on the Fast-Lane

    On Wednesday January 23rd, Forbes ranked San Antonio as the 9th fastest growing metro area in terms of population and economy.  The article touched on the city’s business-friendly market, low unemployment rates, and strong population inflow, indicating …